It is estimated that more than 500 million people a day watch videos on Facebook with an average duration of 12 minutes per person; each week, about 1.8 million new videos are uploaded, generating over 30 billion views, while the number of videos displayed per day is about 8 billion.
These numbers are used to make you understand how important videos are in terms of business strategy to promote your business’s growth, whether it’s a brand, a brand or a freelancer.
HOW TO MAKE VIDEOS FOR FACEBOOK?
To make videos on Facebook that bring benefits to your business, you must always keep in mind that quality is a fundamental aspect to be successful; poor or careless content is unlikely to attract the attention of users.
Here are some useful tips for making effective and successful Facebook videos.
1. Quality of the content:
Making quality videos is the first rule if you want to implement a winning video marketing strategy; each content produced must generate engagement, must talk about its business and communicate something, make the brand is known to users, the product or the proposed service. A tip is to include subtitles as well in videos because many users watch them without sound.
2. Publication Constance:
It is not enough to publish a single video every now and then on Facebook, just as it is not enough to do it only on this platform; experts recommend creating different video content for the various channels in use.
Before launching an active video marketing strategy on social media, it is necessary to establish what the communication need is, build the content in all its parts, always keeping in mind the goal to be achieved. Every part of the video, from the message to the editing to the duration, must be conceived and designed, customized according to the objective to be achieved with this type of communication.
3. Facebook audience insight:
This tool is excellent for analyzing the demographics and interests of the public and knowing their tastes in order to then be able to create ad hoc content that will certainly arouse interest.
4. Video duration matters:
When does a video have to last to be effective? It has become difficult to give a straight answer because the duration varies depending on the type of topic covered, but what we must never forget are the target, the objective and the message. With these three elements very clear, it is also possible to better study the duration of your video; in general, it is not recommended to create too long content since users tend to prefer short, clear and direct videos, which immediately get to the point.
WHY USE THE VIDEOS ON FACEBOOK FOR THE PROMOTION OF THE ACTIVITY?
On Facebook, users spend a good part of the day every day, the most viewed contents are certainly videos and images, so choosing this type of content to promote your business is certainly the right move, but if you are not convinced, you we give some good reasons to do video marketing on Facebook.
Most of the world population use Facebook
The numbers we said at the beginning are proof of how Facebook is the most used social network in the world, most of the population uses it, and it is unthinkable to keep it out of a marketing strategy digital to promote your business and acquire new potential customers.
Facebook allows creating social relations
Facebook allows you to create new social relationships and keep in touch with those who are already customers or who can become so by improving the perception of the brand.
Sharing of content
On Facebook, it is natural that the contents are shared; the videos are among the most viewed and most shared; if a user appreciates the message you are trying to communicate, he will easily allow others to see it. A published post can go viral and increase the number of views.
Content indexed on Facebook
Posting a video on Facebook will be easily indexed on Google guaranteeing a huge audience because you will receive visits from both the social network and the search engine.
A better level of communication
Using Facebook doesn’t just mean driving traffic to your website but communicating your message in a better, optimal way. It is essential to buy instant facebook video views as they are a powerful communication tool capable of generating emotion, involvement, reactions and actions.
HOW TO GET FACEBOOK VIDEO VIEWS FOR PROMOTING YOUR BUSINESS
We know that Facebook’s organic visibility is very low even if videos enjoy a higher percentage than other types of content; nevertheless, it may not be enough to reach the slice of audience necessary to acquire benefits for your business.
One method to get more video views is to rely on Facebook ADS, which in exchange for a sum of money, allows you to start a strategy of sponsored posts that increase the visibility of the videos and profitably contribute to their diffusion.
Another very effective method is that of paid Facebook video views; buy 500 facebook video views allows you to make a great impression on customers or visitors. Video views are very useful, the more content gets views, and the more it is captivating to the eyes of users who will be intrigued and will open it.
Having a high number of views of Facebook videos favours a rapid diffusion of the content and an increase in engagement with important benefits for the business.