How Effective Is Google My Business For Local SEO?

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Last Updated on February 15, 2024 by Saira Farman

Google My Business is a free and easy-to-use tool for businesses of all sizes to create a listing on Google Maps and Google Search. A business can claim its page and add information like business hours, contact information, photos, and videos. In addition, a business can add or update its location pin on the map, which helps customers find it when they search for related terms.

Does Google My Business Actually Work?

Many business owners are wondering if Google My Business actually works for businesses. The simple answer is yes! Google My Business can work wonders for businesses large and small.

By optimizing your business listing and adding photos, videos, and relevant information, you can make your business more visible to potential customers. Additionally, Google My Business offers insight into how customers are finding and interacting with your business.

This data can be invaluable for making informed marketing decisions. Finally, because Google is the most popular search engine, appearing in its listings can give your business a major boost in visibility and traffic. In short, there are many good reasons to claim and optimize your Google My Business listing. Do it today and see the benefits for yourself!

Google My Business Statistics

A leading Australian SEO agency recently produced an article showing that 98% of Google users search online to find a local business. You can check them out if you would like to read up on it, there was a bunch of other local SEO statistics published as well.

With Google My Business being such a huge contributor to local SEO and getting your business found on Google, this is a key sign that Google my business does work.

Posting Regular Content On GMB

By posting regular content on Google My Business, you can get Google My Business to work better for you. The more active you are on the platform, the more likely your listing is to show up in search results. In addition, by posting frequently, you can ensure that your listing is always up-to-date and accurate.

Finally, by engaging with your customers through Google My Business, you can build trust and credibility with potential customers. By making the most of Google My Business, you can create a powerful marketing tool that will help you attract new customers and grow your business.

Make Sure You Get Reviews

One way to take advantage of GMB is by leveraging reviews. When customers leave reviews on your GMB listing, it not only helps your business appear more credible and trustworthy, but it also helps to improve your chances of ranking higher in search results. In addition, reviews can help to give potential customers a better sense of what your business has to offer, making them more likely to choose your business over one of your competitors.

So if you’re looking for a way to give your business a boost, request reviews from your satisfied customers and see the difference it makes.

In Conclusion

Google My Business certainly works for your business if you can leverage it properly. We highly recommend ensuring you post regular content, get reviews and continually optimise your Google My Business profile for added success!

Read More: 10 Effective Marketing Tips for a Packing and Moving Company